Sheraton Press Release

Why Neoclassical Walls are Recapturing the Modern Imagination

Neoclassical for your home

In an ever increasing digital age, captivating design finds itself looking backwards, abandoning stark, featureless walls for a character and depth which can only be found in something handmade and authentic. For those seeking calm to their busy lives, neoclassical wallpaper provides the answer, bringing the intellectual order of ancient Greece and Rome into the 21st century home.

Born out of the 18th-century excitement surrounding the excavations of Pompeii and Herculaneum, Sheraton emerged as a fresh, new antidote to the chaotic overindulgence which had saturated design following the Baroque and Rococo trends. Today it’s these very same ancient ideals which offer a grounding and timeless depth to modern spaces. But its appeal extends beyond its aesthetics, the very paper itself containing the tactile texture and warmth devoid in any digital product, still authentically hand block printed by one of the few firms continuing this endangered heritage craft and available not just as wallpaper but as a relevant piece of living history.